On this episode of On The Scene, Tom Hickey and Bob Carr welcome Justin Cote, Vice President at Hitchcock Printing in New Britain—celebrating 120+ years in print. Justin reveals how a legacy shop stays future-ready: an apprenticeship pipeline with New Britain High School and CCSU, cross-training that builds true craftspeople, and steady capital investments—from a 40" four-color press to high-speed digital with inline book finishing and pharma-grade folding.
They unpack common design pitfalls (hello RGB vs. CMYK and the importance of bleeds) and share practical tips for creators using tools like Canva to get print-perfect results. Justin also dives into the resurgence of direct mail—why tactile pieces drive stronger response—and how Hitchcock’s pre-sort mailing operation can cut postage and push over a million pieces a day. Speed, transparency, and service tie it all together.
If you care about quality, timelines, and ROI—from business cards to major publications and high-volume mail—this conversation shows why Hitchcock has endured and how they help brands win in print today. Presented by NBT Bank, proud supporter of local business.