OnBeing Creative Director Erin Collasaco on Storytelling for Societal Transformation

There’s still this idea that we’re living in an extra dark time, that things are bad, worst year ever...that sort of thing. That’s because stories — even macro-level stories — don’t just change on their own. We need storytellers to help us learn how to tell better stories. We need people who care about story to help us set a new, better narrative. That’s something Erin Collasaco is passionate about.   She’s the creative director at OnBeing, a media and public life initiative that’s all about helping people change on a personal level in a way that makes societal transformation better. They’re all about helping us live out better stories, and that’s something Erin wants to help us all do. But, according to her, finding the right story isn’t always as intuitive as you might think. Listen in on some of what she shared with us in her amazing talk last September at STORY.