Stephanie spent 20 years helping her dad grow his natural ingredient business. She fell in love with the work, the industry, and the meaning behind it all. Then they sold it — and she was left staring at a blank page.

What do you do when the thing that gave your work its soul is gone?

You build something new. From scratch. On your own terms. And if you're lucky, you get to do it with the person you love most.

In this episode, Stephanie and Tyler share the story behind Dabble & Dollop — a kids' personal care brand built on values, not venture capital — and what it actually looks like to build a business together as husband and wife.

We get into:

• Why selling the family business was the catalyst Steph needed to bet on herself

• How Tyler went from investment banking to Mint Mobile to co-founder — and why the timing finally felt right

• What working with her dad taught Steph about autonomy, risk, and what meaningful work actually feels like

• The real consumer insight that changed their entire product strategy

• Why parents of newborns will spend anything — and what happens at age three

• The cash flow reality of self-funded consumer products (spoiler: it's brutal)

• Why the entrepreneurship unicorn story is a lie — and what seven years of fighting actually looks like

• How Steph stays positive when the road gets hard

If you've ever wondered what it takes to build something real — with no outside money, no safety net, and everything on the line — this one's for you.