One of the toughest decisions I've had to make was choosing the right market to sell to. The need for email marketing spans across multiple industries and there are use cases for all of them.

To find traction, however, one of the things I've been learning about marketing, both online and off, has been to find a niche/market to focus on. So I made a rather tough decision to focus on online course creators.

In this episode I will you will hear me talk about my decision making process that lead me to that conclusion and the new pricing model that I'm about to roll out. 

You can find more about Follow-Up Fuel at followupfuel.com

I also mentioned needls.com. The robo ad agency I will use to buy Facebook ads.