The Conference Shop and All the Goss

One Point of Contact, 70+ Venues: Cristina Guevara on the Power of Simplicity and Service


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Cristina Guevara is a dynamic sales leader with 20+ years in hospitality — and in this episode, she shares what it’s really like leading business event partnerships across TFE Hotels’ 70+ properties in Australia, New Zealand, and Europe.

You’ll hear:

✔️ Cristina’s take on 2025 trends (from sustainability to smarter budgets)

✔️ New openings like The Eve Hotel Sydney and Adina Town Hall

✔️ What planners often overlook when sourcing multi-city roadshows

✔️ And a name tag fail that required serious team heroics (and a lot of pens)

🎧 The Conference Shop and All the Goss is brought to you by The Conference Shop — a free venue finding service that helps you shortlist, compare, and book the right space, fast.

📩 Got an event brief? Let us do the legwork: [email protected]

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The Conference Shop and All the GossBy Carla Offord