If you're in ministry, you're also in the event planning business. Whether it's a summer camp, conference, retreat, or all-nighter, we all want to know how to reach more people and drive registrations for our events. What if I told you that most of the usual tactics like discounts and promo codes don't work as well as you think? Last summer, we "accidentally" doubled our summer camp registrations because of one simple trick. Listen to find out what we did!