Most salespeople see sales as a numbers game. They think all they have to do is cast a wide enough net and they’ll “catch” someone. Sales is not a numbers game! It’s a people game. Listen and learn from Master Communicator and Best Selling Author Cheri Tree as she shares with us her own story of struggle and revelation--and why we must customize our approach to our prospect’s unique needs if we wish to serve each prospect well and make more sales.