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Online consumption trends: Global and in India
There are roughly 7.7 billion people in the world. All are unique in their own ways. However, there are somethings that bind them together- Technology. As Information Technology has taken over, majority of the world has adopted its consumption in various ways and on various devices. While some have a habit of finding daily dose of entertainment on the internet, others would be more interested in finding out world news.
In this episode, Ambuj Saxena, Co founder of Social Buzz, takes you through the online consumption pattern observed across the globe and in the podcast, he takes you through the online consumption pattern in India, the World's largest democracy.
There are interesting anecdotes and serious learnings for marketeers and business owners who still dont realise that the digital world has become even more powerful since it's inception!
Stay tuned and don't forget to take notes!
Social Buzz e-Learning is the educational arm of Social Buzz that is headed by Ambuj Saxena, ex-MICA and Dheeraj Agrawal, ex-BITS Pilani. They have between them 20+ years of Digital Marketing experience and have planned and successfully executed campaigns revolving around Brand Management, Performance Marketing, Influencer Marketing, Online Event management and Online Reputation management for global and national brands. Social Buzz is a Digital Marketing agency that is empanelled with Times of India and is co founded by IIM-A, MICA and BITS Pilani alumni. Website: www.socialbuzz.org.in
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By Ambuj Saxena
5
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There are roughly 7.7 billion people in the world. All are unique in their own ways. However, there are somethings that bind them together- Technology. As Information Technology has taken over, majority of the world has adopted its consumption in various ways and on various devices. While some have a habit of finding daily dose of entertainment on the internet, others would be more interested in finding out world news.
In this episode, Ambuj Saxena, Co founder of Social Buzz, takes you through the online consumption pattern observed across the globe and in the podcast, he takes you through the online consumption pattern in India, the World's largest democracy.
There are interesting anecdotes and serious learnings for marketeers and business owners who still dont realise that the digital world has become even more powerful since it's inception!
Stay tuned and don't forget to take notes!
Social Buzz e-Learning is the educational arm of Social Buzz that is headed by Ambuj Saxena, ex-MICA and Dheeraj Agrawal, ex-BITS Pilani. They have between them 20+ years of Digital Marketing experience and have planned and successfully executed campaigns revolving around Brand Management, Performance Marketing, Influencer Marketing, Online Event management and Online Reputation management for global and national brands. Social Buzz is a Digital Marketing agency that is empanelled with Times of India and is co founded by IIM-A, MICA and BITS Pilani alumni. Website: www.socialbuzz.org.in