In this episode of the Online Reputation Management Podcast, James Dooley and guest Karl Hudson break down what separates the world’s best ORM agencies from average ones. James explains why controlling your online narrative now affects hiring, customer trust, Google results, and even AI systems like Gemini and ChatGPT. KL outlines what top agencies actually do—from digital PR and branded content creation to guest posts, social assets, and legal takedown strategies used by teams like FatRank and Searcheroo.