Amazon dropped blockbuster Q1 results and confirmed a calendar shift that every ecommerce merchant needs to plan around. In this episode, John breaks down the numbers behind Amazon's earnings, explains why a competing retailer's results reveal the playbook for competing against giants, and unpacks Google's AI Max expansion into Shopping campaigns — a move that makes product data quality the new competitive battleground. Plus, a wave of analysis from across the industry is converging on a single message about the future of brand discovery. Is your business ready?

• Amazon Q1 earnings: online sales up 12%, Prime Day moving from July to June

• Wayfair's counter-strategy: 7.4% revenue growth in a declining category

• Consumer confidence mixed signals and what they mean for spending

• Google AI Max rolls out to Shopping campaigns with new controls

• Google Analytics Task Assistant launches to improve data quality

• Search Engine Land's consensus: brand authority is the new SEO

• Kohl's deploys Google Gemini for AI-powered gift finding

• Hyvä and Magento ecosystem updates from Mage Dispatch

Stay ahead of what matters in ecommerce — visit www.ontapgroup.com to connect with our team and explore how we can help your business grow.