On Tap

ontap.daily (May 26th 2026)


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In today's episode, John unpacks the biggest shift hitting eCommerce right now: agentic commerce is officially a measurable revenue channel, and the data is staggering. But as retailers race to meet customers on AI platforms, they face a familiar paradox - one that echoes every major platform shift the industry has lived through. John breaks down what the numbers mean, where the risks hide, and what merchants should actually be doing to stay ahead without giving away the keys to the kingdom.

  • Shopify's Q1 2026 AI-referred order growth and what the conversion data reveals about buyer intent

  • Why agentic storefronts are now a first-class sales channel and what "AI-ready" product data actually looks like

  • Retail Dive's analysis of the risks retailers face when partnering with external AI platforms

  • How GenAI platforms produce their product recommendations, and how merchants can influence them

  • Google's May 2026 core update: what's rolling out and why it matters for AI visibility

  • eBay rejects GameStop's $56B bid: what it signals about marketplace value

  • Magento security updates merchants need to apply now


For more insights and to connect with the On Tap team, visit www.ontapgroup.com.

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