<p>When talking to consumers about ag, be prepared to answer two questions: Who Cares and So What? Owen Roberts is the Urban Cowboy and he has turned story telling into a science. Literally.</p>

When talking to consumers about ag, be prepared to answer two questions: Who Cares and So What? Owen Roberts is the Urban Cowboy and he has turned story telling into a science. Literally.

Ontario AgCast - Owen Roberts is the Urban Cowboy

The best agricultural podcast content around the internet. Hear from farmers, ranchers, entrepreneurs, and agribusiness influencers about the issues facing modern agriculture.

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Ontario AgCast - Owen Roberts is the Urban Cowboy

Ontario AgCast - Owen Roberts is the Urban Cowboy