Welcome to the Thumos Podcast, your go-to source for the latest information and stories about the technological power shifts in media, marketing and AI. Make sure to visit us at thumos.uk and see how we can help you. In today's episode, we'll cover OpenAI filing a trademark application for GPT-5, the fictional AI model that's going viral with thousands of fans despite not being real, and how Google intends to supercharge its Assistant with AI.