A good doctor regularly takes the pulse of his or her patients. The same applies to publishing. One can bore the pants off of one's readers simply by not covering the issues that concern them.This is a fatal mistake in a world where it takes just one click to unsubscribe from an online newsletter. But there is a simple journalistic remedy: Ask your own readers.As you belong to the elite group of individualists who subscribe to German Retail Blog, we are keen to discover more about your motivation as a reader.We should therefore really appreciate your answer to the following questions: