Today we are speaking with Alex Robertson a product manager at Stake a growing platform which makes it easy to trade US stocks. We discuss everything from how to optimise the onboarding flow, particularly within the Fintech, and highly regulated space, how build trust and a brand within the company to differentiate yourself from competitors, and methods used to nudge a customer through to purchase. Lets dive in.

 

Podcast produced by Martin Franklin / East Coast Studio

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