Retention w/ Rahi

Optimize Klaviyo Flows (Marketing Automations) In 4 Easy Steps | Generated $34M For Ecommerce Brands


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Whether you're setting up a new system or looking to enhance your current one, we've got you covered. In this session, we dive deep into the Automation Optimization Framework.

Key Points:

Step 1: Prepare 2 Reports

i. Flow Report

ii. Flow Message Report

Step 2: Run Sanity Checks

  • Learn how to read any data or report with our guide.
  • Check for anomalies and ensure consistency in email volume across months.
  • Step 3: Compare Benchmarks

    • Explore overall automation benchmarks for open rates, click-through rates, unsubscribe rates, and spam rates.
    • Benchmark your Welcome Flow, Cart Abandonment Flow, and Browse Abandonment Flow against industry standards.
    • Optimization Strategies:

      • Optimize Opens: Learn how to improve open rates by checking subject lines and adjusting frequency.
      • Optimize Clicks: Enhance click rates by incorporating specific blocks into your emails.
      • Optimize Time Delays: Adjust time delays to maximize the performance of your email journey.
      • Step 4: Grow Your Automations

        i. Grow Your Automations Vertically

        • Increase communication within a single flow based on revenue generated by the last email.
        • ii. Grow Your Automations Horizontally

          • Expand touchpoints to cover more aspects of the customer journey.

          • Optimize your email strategies with actionable insights. Watch now to supercharge your email automations and drive revenue!

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            Retention w/ RahiBy Rahi Jain