Craig and Sean discuss the acquisition of social media marketing firm Involver by Oracle today. With giants like Microsoft and SalesForce buying these social media companies as well, what does this mean for the current landscape of technology? Is the proliferation of mobile devices as social communication devices leading the push or is it the business / enterprise domain vast untapped market leading to the need for robust social media solutions? As Obsessive Disruption discusses these topics it circles back as always to the ever-present debate of utilizing these emerging technologies in today's business world to market oneself or one's product. Check out TechTalks.fm or CraigKHall.com for further involvement and articles.