This coronavirus pandemic drives us to the realization that things will not be back to the normal that we get used to. And the forecast is that fitness businesses will be ever more popular and in-demand. But with it comes an increased expectation from you as trainers and coaches. And that starts right when they come to know your world, and that’s not anywhere else but right when they come across your content. Right from there, your content has to speak to them the value that they want to get out of. Because what separates you from your competitor is the massive value you are giving.

Be cautious about the scarcity thoughts you are harboring, because without you knowing it, everything shows up on your social media posts, your blogs, and even your conversations with your audience. You will not be able to bring value to them. Have the shift to an abundance mindset because your energy and your intention are important to show up in your social media and even on your sales call. Your audience can sense when all you want from them is their money, when what matters to you is getting a sale. The world is changing and so your mindset has, too. It’s no longer about ‘How can I get clients?’ rather, it’s more of ‘How can I show up to them to serve them better?’. There has to be a complete shift of perspective that should happen here because when you come from a place of help everything works and abundance flows.

“This is a massive reframe from scarcity to abundance. How can you show up and serve? How can you support them? How can you provide value? And how can you invest in your prospect before you ask them to invest in you? Those are the principles that we need to be following right now.” 

- Gavin McHale

What you will learn from this episode:

• Forecast on what's going to happen after the coronavirus pandemic
• What scarcity mindset does to you and why you should shift to an abundance mindset
• How can we adjust and prepare for a new normal
• How important is your energy and intention on social media and on a sales call
• Why the need to increase the Know, Like, and Trust factors 

Connect With Gavin McHale

• Gavinmchale.clickfunnels.com