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Our Family Business - From Apple News to a Global Spotlight
Lightning Struck Twice
For Darianna® Bridal & Tuxedo, lightning struck twice. The family-founded and owned bridal and tuxedo store located in the Philadelphia area was first featured on Apple News. A year or so later, Apple reached out again and asked if Apple could use this local business in its ad campaigns.
How it all came about was written in a blog called: Our Family Business - From Apple News to a Global Spotlight.
In today's Darianna® Diaries, we go through how this Philly area bridal and tuxedo shop managed to get recognized by Apple, almost by accident.
Normally, The Darianna® Diaries podcast discusses wedding fashion and wedding planning. Today, we dive deep into entrepreneurship and how some hard work and a little bit of luck go a long way. We'll even discuss tips for other businesses on how to increase the probability of benefiting from digital PR.
Take a listen to this fascinating story.
Contact Us
Have a question about our journey? The owners of Darianna® Bridal & Tuxedo would be happy to answer your questions. Text them at 215-491-8500.
Wishing You Happy Listening and Joyful Wedding Planning!
Wendy and Franco Salerno
Founders and Owners of Darianna® Bridal & Tuxedo
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By Wendy and Franco SalernoLightning Struck Twice
For Darianna® Bridal & Tuxedo, lightning struck twice. The family-founded and owned bridal and tuxedo store located in the Philadelphia area was first featured on Apple News. A year or so later, Apple reached out again and asked if Apple could use this local business in its ad campaigns.
How it all came about was written in a blog called: Our Family Business - From Apple News to a Global Spotlight.
In today's Darianna® Diaries, we go through how this Philly area bridal and tuxedo shop managed to get recognized by Apple, almost by accident.
Normally, The Darianna® Diaries podcast discusses wedding fashion and wedding planning. Today, we dive deep into entrepreneurship and how some hard work and a little bit of luck go a long way. We'll even discuss tips for other businesses on how to increase the probability of benefiting from digital PR.
Take a listen to this fascinating story.
Contact Us
Have a question about our journey? The owners of Darianna® Bridal & Tuxedo would be happy to answer your questions. Text them at 215-491-8500.
Wishing You Happy Listening and Joyful Wedding Planning!
Wendy and Franco Salerno
Founders and Owners of Darianna® Bridal & Tuxedo