12.31.2014 - By David Hehenberger and Doug Yuen
This week’s episode is the last episode of the year. In it, we’re discussing our goals for 2015.
The Core
* Business financial goals
* Doug: Double revenue, recurring revenue, and profit
* David: Double Easy Pricing Tables revenue
* Significantly increase LTV by experimenting with pricing, info products
* Figure out additional channels for Easy Pricing Tables (affiliates, biz dev)
* Business development
* Doug: Launch at least 2 premium plugins
* Premium version of iTunes podcast review plugin?
* Audio player styling plugin?
* Multisite management plugin?
* David: Get traction with Easy Opt Ins
* In repository, affiliates
* Possible rebranding/renaming
* Build it to the level where it can support a full-time developer
* Content
* Doug: Produce 100 pieces of content for the year (podcast episodes, blog posts, etc.)
* David: 5X our WPcast downloads, promote the podcast, USP, differentiate
* Health
* Doug: Run a marathon in under 3:45
* David: Work out 5 times/week (StrongLifts, yoga)
* Reading
* Doug: Read 50 books
* David: Read 30 minutes/day
What are your goals for 2015? We’d love to hear what you have to say in the comments below!