The Logic Loop

Our thoughts on AI ... And how you should use it


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AI is everywhere ... but should you be using it for everything? ๐Ÿค”
In this episode of The Logic Loop, hosts Faith Boone and Sam Hale are joined by Rachel Randall, Strategy Director at CreativeFuse, to tackle one of the most talked-about topics in marketing, business, and technology today: artificial intelligence. ๐Ÿค–
Together, they explore the excitement, fear, hype, and realities surrounding AI, sharing firsthand experiences from agencies and clients navigating this rapidly evolving landscape. From AI-generated content and automation tools to concerns about trust, creativity, brand reputation, and the future of human-centered work, this conversation goes beyond the headlines to discuss what AI can (and can't) do well.
Rachel brings insights from CreativeFuse, a digital branding team dedicated to helping organizations build meaningful reputations and stronger connections through strategic branding, thoughtful design, and authentic relationships. The discussion dives into why intentionality matters, how businesses can avoid the "AI for everything" trap, and why human creativity may become more valuable than ever.
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๐ŸŒ Learn more about Creative Fuse: โ https://creativefuse.org/
๐ŸŒ Learn more about Boone Logic: โ www.boonelogic.com
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Sam Hale: / samantha-hale-78910810a

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The Logic LoopBy Boone Logic