He’s everywhere — charts, commercials, the Super Bowl — and somehow, no one can explain why.
Bad Bunny is the biggest name in music right now… but what’s he actually saying? In this episode of One vs. The Feed, we pull back the curtain on the hype machine behind the man who turned mediocrity into a marketing plan.
We dig into how Bad Bunny’s success says more about the industry — and us — than it does about talent. From empty lyrics and algorithm-built beats to shock-value headlines and image-driven fame, this is the story of how music stopped being about art… and started being about attention. Because if this is what passes for greatness in 2025 — maybe the bar isn’t just low… it’s underground.