Frame Breakers

Owned Audiences for $1.1 Billion | Anthony Kennada - CEO of Audience Plus [Ep. 8]


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Anthony Kennada is the CEO of AudiencePlus, an owned-media platform taking the world by storm. Learn the art of building direct connections with your audience as Anthony shares his expertise.

In this episode, learn how to create direct connections with your audience through consistent content, authentic relationships, and customer-focused strategies. Whether you're a marketer or a business enthusiast, this episode is packed with actionable insights.
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Timestamps:
00:00 Intro
00:40 What is Audience Plus
03:23 The Role of Thought Leadership in Business Growth
05:01 The Power of Building a Trusted Audience
07:13 Successful Client Stories: Lavender
09:40 Emotional Levers in Marketing
10:33 The Importance of Owning Your Media
13:31 Overcoming Objections in Marketing
18:46 Building an Owned Audience: A Case Study
23:07 The Challenges of Content Production
27:00 Planning and Executing an Event
28:32 Justifying Investment in New Software
29:36 Planning for the Future
34:46 The Decision to Leave a Company and Start a New Venture
36:17 The Impact of Company Valuation on Business Decisions
37:52 The Importance of Building the Right Team
39:51 The Challenges and Rewards of Entrepreneurship
46:28 The Role of Personal Relationships in Business Success
50:21 The Importance of Work-Life Balance and Mental Health
52:38 The Golden Rule of Email and Business Communication
Stay ahead in the world of marketing with #FrameBreakersPodcast! Join us as we break down industry barriers and explore the strategies that make businesses thrive. #entrepreneur #audienceplus #anthonykennada #DigitalMarketingTips #EntrepreneurshipSuccess #MarketingInsights #BusinessGrowth #PodcastEpisode

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Frame BreakersBy Jason Lalk