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Owning What Makes You Different (and Building Around It) — with Branden Lower
What happens when you stop trying to fit the mold of your industry and start building around what you're actually good at?
Branden Lower is the founder of Build Design Studio. He started Build after realizing most businesses get a great logo and brand guidelines — and then have no idea what to do with them.
Branden opens up about the fictional narratives he told himself early on and what shifted when he stopped trying to blend in. We dig into how knowing who you are opens the door to clearer decisions, and why he's chosen relationships and customer service over cold outreach and paid ads.
If you've been carrying pressure to market the "right" way, this one's a reminder that your difference might be your greatest advantage.
Build's Website: https://www.builddesignstudio.com/
Build's Instagram: https://www.instagram.com/builddesignstudio/
Branden's LinkedIn: https://www.linkedin.com/in/branden-lower/
Brittany's Website: https://downeystrategy.com/
Brittany's LinkedIn: https://www.linkedin.com/in/brittany-downey/
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By Brittany DowneyWhat happens when you stop trying to fit the mold of your industry and start building around what you're actually good at?
Branden Lower is the founder of Build Design Studio. He started Build after realizing most businesses get a great logo and brand guidelines — and then have no idea what to do with them.
Branden opens up about the fictional narratives he told himself early on and what shifted when he stopped trying to blend in. We dig into how knowing who you are opens the door to clearer decisions, and why he's chosen relationships and customer service over cold outreach and paid ads.
If you've been carrying pressure to market the "right" way, this one's a reminder that your difference might be your greatest advantage.
Build's Website: https://www.builddesignstudio.com/
Build's Instagram: https://www.instagram.com/builddesignstudio/
Branden's LinkedIn: https://www.linkedin.com/in/branden-lower/
Brittany's Website: https://downeystrategy.com/
Brittany's LinkedIn: https://www.linkedin.com/in/brittany-downey/