Science just killed the diet industry. 💊📉 We investigate the collapse of WeightWatchers, the legacy brand that filed for bankruptcy after Ozempic (GLP-1s) rendered its core philosophy of "willpower" obsolete. We break down the $1.15 billion debt crisis and the desperate pivot to become a drug dealer.

1. The "Sequence" Gamble: We analyze the hail mary. CEO Sima Sistani spent over $100 million to acquire Sequence, a telehealth platform, effectively transforming WeightWatchers from a diet company into a clinic that prescribes the very drugs that are destroying its business model. We discuss the irony of a brand built on "points" now selling injections .

2. The "Church Basement" Collapse: Why did the community die? We explore the decline of the in-person meeting. For decades, the brand relied on shame and social accountability ($2/week meetings). We explain how the rise of "Metabolic Health" science validated obesity as a chronic disease, not a moral failing, making the old model feel punitive and outdated .

3. The "Oprah" Factor: Even a billionaire couldn't save it. We discuss Oprah Winfrey's departure from the board after admitting she used weight-loss drugs. Her exit signaled the end of the "effort era" and the beginning of the "chemical era," leaving the company with a massive identity crisis and a stock price of $0.24

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