Preview 1: narrowing down your market

Do you Target "Everyone" in your business? If so this thought process could be a huge miss-step and I will prove to you within my system that in most cases claiming everyone is your target customer you are basically screaming out loud that you’ve not put much thought into this very important issue and for the most part this means that no one is your target customer. Remember the old saying, “Try to talk to everyone and no-one listens.”

I know how what you’re thinking…if I narrow down my target market, I could be a missing out on a potential customer. You're not alone, Most business owners (including myself when I started my first business) believed that if they go for the widest market possible, then they have a better chance of acquiring more or new customers.

I will show you first hand how to narrow down your niche, who knows maybe you will end up with a few different niches. But either way, this will not only help bring in the clients you will enjoy working with but also bring you the income you dream of, giving you the lifestyle you want.