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When creating a business, it can be really easy to fall into trading dollars for hours or working one-on-one with clients in order to deliver a service or transformation to positively impact people's lives and make some money.
But the issue I've found with this, and that I see others fall into as well, is that they start to crave more success, more money, more freedom, just more.
One popular solution that you've probably heard about before is to create a one -to -many offer and go from selling your time or a done for you service to selling a transformation, which requires you to learn to package your expertise.
And that is what this entire episode is all about. Exactly. How do you take the expertise that you have and package it in a way that gets others the transformation that they want, and most importantly are willing to pay for.
Show Links:
Show Takeaways:
5
66 ratings
When creating a business, it can be really easy to fall into trading dollars for hours or working one-on-one with clients in order to deliver a service or transformation to positively impact people's lives and make some money.
But the issue I've found with this, and that I see others fall into as well, is that they start to crave more success, more money, more freedom, just more.
One popular solution that you've probably heard about before is to create a one -to -many offer and go from selling your time or a done for you service to selling a transformation, which requires you to learn to package your expertise.
And that is what this entire episode is all about. Exactly. How do you take the expertise that you have and package it in a way that gets others the transformation that they want, and most importantly are willing to pay for.
Show Links:
Show Takeaways: