The Radiant Edge Podcast with Wendy Burge Title: Packaging Your Knowledge – How and Why to Get Paid for What You Know, Not Just What You DoEpisode #3 Host: Wendy Burge Runtime: 19:02 min Release Date: June 12 2025

Episode Summary

Ready to stop trading time for money? In this episode, Wendy shares how soul-led experts can package their experience into scalable, high-value offers. Learn when you're ready to shift from service provider to thought leader, how to build a simple, effective process, and why starting with “100-level” solutions creates real momentum. She also introduces her concept of Disruptive Contribution—your knowledge isn’t just valuable, it’s visionary. In This Episode, You’ll Learn:

Why “getting paid for what you know, not just what you do” is a game-changing shift

The key signals it’s time to package your knowledge into a scalable offer or framework

How to recognize patterns and mastery in your client work (and turn that into IP)

The difference between diagnostic thinking vs. delivery execution

How to create a starter offer from your most foundational solution

Memorable Quote:“I’m convinced there aren’t really problems. There’s just a lack of awareness, a lack of resources, or a lack of skill sets.”Wendy BurgeWho This Episode Is For:

Experienced professionals transitioning into consulting or self-employment

Subject-matter experts looking to clarify and elevate their positioning

Coaches, consultants, and creatives selling knowledge-based services

Anyone who’s ever felt overlooked or misunderstood despite having deep expertiseResources & Next Steps:

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