In this episode we chat with Head of Media for Zib Digital, Andy Cronin. Andy has worked with some of Australia's best-known brands heading up their Social Media, and gives us his thoughts and tips on how to best setup, track and analyse how to implement a successful Social Media campaign. We also talk about influencer's and the role they can play, and how to ascertain if your creative is on point and impactful.Get in touch with either myself or Andy through the links below: ht...