In this episode of Girls That excel, we sit down with Alejandro Fortunes, also known as Dyebones, the designer-turned-TikTok sensation with over 1.7 million followers. From his hilarious storytelling to building a clothing brand, Alejandro has captivated his audience. In this episode, he opens up about the complexities of parasocial relationships—where fans feel like they know him more than he knows them—and how he navigates the challenges that come with having a massive online following. If you’re curious about building a brand, growing an audience, and setting boundaries with fans, this is an episode you don’t want to miss!