Ever the hot topic, we're tackling the best practices for communicating with parents through the college admissions process. After scouting them at the Illinois ACAC conference last spring, Nathan asked them to bring the insights from their presentation to our listeners.

Christopher Chiakulas, Post-Secondary Counselor at Hersey High School in Arlington Heights, Illinois, gets us started with the perspective of an influencer.

Erin Soroosh, Senior Regional Enrollment Manager at the University of Dayton in Dayton, Ohio continues the conversation, with the mindset of an admissions professional.