Parentheses (The Podcast)

Little bit of a different episode this week - I'm sharing the ups and downs, honest thoughts, and advice on wedding planning. From the toughest decisions, best resources, and emotions that come up throughout the process... listen in now!

✨ Website bellewhite.ca

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Beyond your list of services... what should you put on your services page to increase conversions, and bring your dream clients and projects into your inbox? This week's episode of Parentheses, we're sharing all the content & copy tips for a sweet services page, our review of Daisy Jones & The Six, and how we're feeling heading into March!

✨ Website bellewhite.ca

✨ Instagram @bellewhitecreative

✨ LinkedIn linkedin.com/in/belle-white

✨ Facebook @bellewhitecreative

AI and ChatGPT is a hot topic in the marketing and business world these days - how it works, how to use it effectively, and how it will change different industries.  I've been doing my fair share of research, trials, and having conversations around how it will impact marketing, SEO, and content creation. This week's episode is all about how to use it, why I'm excited, the value of thinking of it as a "tool" and what to do if you're feeling overwhelmed by the topic!

✨ Website bellewhite.ca

✨ Instagram @bellewhitecreative

✨ LinkedIn linkedin.com/in/belle-white

✨ Facebook @bellewhitecreative

Newsletters are an incredible tool for businesses when leveraged well! This week we're sharing exactly how to create content for a newsletter to improve your open rate, create loyal subscribers, and build community WHILE strategically growing your business. 

✨ Episode mentioned: 5 Newsletters I'm Loving

✨ Website bellewhite.ca

✨ Instagram @bellewhitecreative

✨ LinkedIn linkedin.com/in/belle-white

✨ Facebook @bellewhitecreative

What's the difference between brand messaging and brand vocabulary? How do words build brands and communities? We're talking all things brand vocabulary (taglines, brand-specific terms, and feeling like we belong) and how to work on your own brand messaging!

✨ Website bellewhite.ca

✨ Instagram @bellewhitecreative

✨ LinkedIn linkedin.com/in/belle-white

✨ Facebook @bellewhitecreative

We're backkkk with a jam-packed episode this week: I'm sharing a recap of my recent work trip to the Caribbean, 3 new book reviews, and how you're mindset around getting things done can drastically improve your productivity and life. 

✨ Website bellewhite.ca

✨ Instagram @bellewhitecreative

✨ LinkedIn linkedin.com/in/belle-white

✨ Facebook @bellewhitecreative

How do you keep people on your website longer? Why do we want them to anyways? We're answering these questions and more on today's episode — plus sharing a review of Conversations with Strangers by Sally Rooney and what I've been up to this week (hint: packing & working like crazy).

✨ Website bellewhite.ca

✨ Instagram @bellewhitecreative

✨ LinkedIn linkedin.com/in/belle-white

✨ Facebook @bellewhitecreative

This week, we're diving into marketing systems - what they are, how they make marketing your business easier, and how to get started in creating your first systems for marketing. I'm also sharing some personal updates including wedding dress woes, an exciting trip that's coming up, and what I thought about Kaleidoscope on Netflix!

Podcasts Mentioned In The Episode: 

✨ Repurposing Content

✨ Marketing Newsletters I Love

Links & Connecting with BWC:

✨ Website bellewhite.ca

✨ Instagram @bellewhitecreative

✨ LinkedIn linkedin.com/in/belle-white

✨ Facebook @bellewhitecreative

This week we're diving into website optimizations for Q1, habits that alleviate stress, and trusting your gut. Also featuring reviews of The It Girl, by Ruth Ware, and my experience watching Babylon in theatres. 

✨ Website bellewhite.ca

✨ Instagram @bellewhitecreative

✨ LinkedIn linkedin.com/in/belle-white

✨ Facebook @bellewhitecreative

It's the first week of January and I'm sharing tips & tricks for tackling the beginning of 2023 if you're NOT into setting big goals for your year. I'm also recapping my time going home for the holidays, New Years Eve plans, and what I've been watching & reading this month!

✨ Website bellewhite.ca

✨ Instagram @bellewhitecreative

✨ LinkedIn linkedin.com/in/belle-white

✨ Facebook @bellewhitecreative