Ever wondered how to turn life’s challenges into a springboard for innovation? Merav Goldman’s story will inspire you to rethink setbacks and redefine creativity.  

Episode Summary
In this episode of Founded on Purpose, we sit down with Merav Goldman, founder of the award-winning company All Better Co. Merav shares her entrepreneurial journey, focusing on two powerful themes: how slingshot moments can transform obstacles into opportunities and the art of innovative product design. From navigating parenting challenges to crafting solutions that resonate deeply with her customers, Merav offers invaluable lessons on resilience, creativity, and problem-solving. Tune in to discover how she turned personal experiences into a purpose-driven business that’s making life easier for parents everywhere.  

Key Themes and Takeaways 

• Slingshot Moments: Learn how Merav reframes setbacks as opportunities to gain momentum, offering actionable advice for turning challenges into growth. 
• Innovative Product Design: Hear the story behind "Don’t Scratch That" pen and other innovative first aid products by All Better Co., and how Merav’s unique approach to design addresses real-world problems. 
• Purpose-Driven Entrepreneurship: Explore how Merav’s personal experiences fueled her mission to create products that solve meaningful problems. 
• Lessons from Parenthood: Discover how being a parent informed Merav’s entrepreneurial perspective and her commitment to supporting other parents. 

Mentioned Links and Resources 

• Connect with Merav Goldman on LinkedIn and Instagram
• Learn more about All Better Co. including their award-winning Don’t Scratch That Pen
• Listen to our interview with Merav's co-founder Stacy Bernstein
• Follow All Better Co. on Instagram, Facebook, and TikTok
• Join the journey and invest in moms making it better
• Connect with Kt McBratney on LinkedIn and Bluesky
• Building and/or investing with purpose? Sign the Pledge!  
• Subscribe to Founded on Purpose
• Explore other initiatives from Renew VC