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Paris-based Mediarithmics lands €8 million to take its data marketing platform to the UK
French startup Mediarithmics, a data marketing platform present in 16 European countries and the US, has snapped up €8 million.
The funds from existing investors Jaïna Capital and Ventech, and new investors Alliance Entreprendre and Adelie Capital, will be used to take their technology to the UK market, and across more of Europe.
Founded in 2013, Mediarithmics is an end-to-end data marketing platform that allows brands to easily launch personalised, cross-channel marketing campaigns in real time using programmatic technologies.
Fully compliant with the new European Data legislation, mediarithmics also enables publishers and e-commerce sites to protect, structure and leverage the value of their Data, helping them to create new profitable business models.
Stéphane Dugelay, Mediarithmics founder and CEO, commented: “mediarithmics was launched in 2013 to create an agile, scalable data marketing solution. | To read full story, visit https://startuparound.com/read/1591955168.5088675/Paris-based-Mediarithmics-lands-€8-million-to-take-its-data-marketing-platform-to-the-UK?ref=audio_experience
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By Startup AroundFrench startup Mediarithmics, a data marketing platform present in 16 European countries and the US, has snapped up €8 million.
The funds from existing investors Jaïna Capital and Ventech, and new investors Alliance Entreprendre and Adelie Capital, will be used to take their technology to the UK market, and across more of Europe.
Founded in 2013, Mediarithmics is an end-to-end data marketing platform that allows brands to easily launch personalised, cross-channel marketing campaigns in real time using programmatic technologies.
Fully compliant with the new European Data legislation, mediarithmics also enables publishers and e-commerce sites to protect, structure and leverage the value of their Data, helping them to create new profitable business models.
Stéphane Dugelay, Mediarithmics founder and CEO, commented: “mediarithmics was launched in 2013 to create an agile, scalable data marketing solution. | To read full story, visit https://startuparound.com/read/1591955168.5088675/Paris-based-Mediarithmics-lands-€8-million-to-take-its-data-marketing-platform-to-the-UK?ref=audio_experience