Marketing, Magic, & The Messy Middle: Wickedly Branded

Part 2: How Tapping Into Your Story Can Transform Your Business | Liz Fisher


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Welcome to Spark & Ignite Your Marketing, the podcast where real conversations meet real strategies. I'm your host, Beverly Cornell, founder and fairy godmother of brand clarity at Wickedly Branded. With over 25 years of experience, I’ve helped hundreds of entrepreneurs awaken their brand magic, attract the right people, and build businesses that light them up.

In part two of our conversation with Liz Fisher, founder of Tap Into Health, we dive deep into the power of authenticity, emotional maturity, and the importance of embracing your true self in business. Liz shares the key to awakening your brand magic—stopping the hustle and letting things unfold in their own time. She talks about how being honest with your audience and focusing on what truly matters can lead to a stronger, more aligned business. Plus, she shares her thoughts on marketing mistakes, managing self-doubt, and the importance of trusting the process. This episode will inspire you to embrace your uniqueness and step into your brand with confidence. 

Three Key Topics Discussed:

  1. Authenticity and Emotional Maturity in Business: Liz discusses how embracing emotional maturity and letting go of societal expectations led her to build a more authentic business. She emphasizes the importance of being true to yourself in entrepreneurship and how it can transform your brand.
  2. Balancing Hustle with Letting Go: Liz opens up about the internal struggle between being a driven, type-A personality and allowing things to unfold naturally. She shares how finding that balance between hard work and letting go has been key to her entrepreneurial journey. Learn more about finding clarity and balance in your business here!
  3. Marketing Mistakes and Lessons Learned: Liz talks about her experience with marketing mistakes, including paying for ineffective ads and offering free content to build a following. She discusses how trial and error led her to realize that less is more in both marketing and business growth.

Follow Liz:
Liz Fisher | LinkedIn
Tap Into Health | Website
Tap Into Health | Instagram
Tap Into Health | Facebook
Tap Into Health | Podcast

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Marketing, Magic, & The Messy Middle: Wickedly BrandedBy Beverly Cornell