Are you at the point where you’re starting to doubt your offer because your ads aren’t converting or creating that necessary impact in your business that you’ve been expecting?

Welcome to the second installment of this two-part mini-series where we’re diagnosing which of these two aren’t really working out: is your offer or your ads the real issue?

In the last episode, we dissected if your offer was the culprit to a non-profitable funnel. In this episode I want you to be able to diagnose if your traffic is the reason your funnel isn’t converting.

From your cost-per-click to your messaging to your targeting, not getting these right can absolutely have your campaign suffering. This could result in attracting the wrong people or not getting enough people to your funnel. 

Analyzing your data, diagnose the issue, and follow my tips for fixing this today. 

Share-worthy Quotes:

“You need data in order to know if your ads are working or not!”

“Always look at your profitability, make sure it's working for you.”

“If your messaging and creatives are off, you’ll see it in your cost per click and click through rates.”

Connect with Jessica

• Facebook
• Instagram
• YouTube

Subscribe to the Marketing On Tap Podcast on Apple, Spotify, Google, Amazon, iHeartRadio or anywhere else you listen to and stream your podcasts.

Want to write a review on Apple Podcast? We’d love to know what you think about the show!