Marketing, Magic, & The Messy Middle: Wickedly Branded

Part 2: Marketing Lessons from the Symphony | Robert Emery


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Listen to Part 1 here!

Welcome to Spark & Ignite Your Marketing, the podcast where real conversations meet real strategies. I'm your host, Beverly Cornell, founder and fairy godmother of brand clarity at Wickedly Branded. With over 25 years of experience, I’ve helped hundreds of entrepreneurs awaken their brand magic, attract the right people, and build businesses that light them up.

In Part 2, we explore deeper topics. Robert opens up about challenges he faced, like ageism and financial instability in music, and how he developed unshakable confidence in his craft and pricing. He shares powerful insights on negotiation, brand alignment, and the emotional intelligence it takes to be both a world-class conductor and entrepreneur.

Three Key Topics Discussed:

  1. Overcoming Ageism & Financial Fear: Robert talks about leading 80-person orchestras at age 20, and the resilience it took to survive in a feast-or-famine freelance industry. Have you ever stepped beyond your comfort zone?
  2. Confidence Through Clarity: Why getting clear on your value and saying “this is what I charge” is the secret to owning your brand, and how maturity brings freedom in entrepreneurship. 
  3. Influence & Reciprocity in Marketing: Robert breaks down the psychology of persuasion, why mirroring works, and how creating magical experiences leads to business growth. Learn more tips on elevating your Brand Authority here!

Follow Robert:
Robert Emery | Instagram
Robert Emery | Facebook
Robert Emery | YouTube
Robert Emery | Website


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Marketing, Magic, & The Messy Middle: Wickedly BrandedBy Beverly Cornell