The New CCO

Partner Episode: The Specifics Matter: Reinforcing Credibility in a Multi-Stakeholder Environment | Building Brand Gravity Podcast


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In this special partner episode of Building Brand Gravity, G&S Integrated Marketing Communications Group’s Steve Halsey is joined by The New CCO host Eliot Mizrachi and Rob Jekielek of The Harris Poll to unpack new research on the global state of confidence in business. The conversation dives deep into how companies can strengthen credibility in an era of skepticism, with only 26% of people saying they have high confidence in business to make a positive impact.

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