Directionally Correct podcast

Patents, Trademarks & Trade Secrets


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If you've ever watched an episode of Shark Tank you know the importance of patents.  But are they really the best defense to protecting your strategic advantage?  This week we talk about the combination of intellectual property, company culture, barriers to entry and how you can keep your Secret Sauce a secret, even when competition comes calling. 

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Directionally Correct podcastBy Southern Oak Consulting