Suzanne Noble, Regional Director of Sales and Marketing at FirmTech UK, joins Pathmonk Presents to discuss FirmTech’s innovative TechRing, a wearable device that monitors men’s erectile fitness to predict vascular health issues like cardiovascular disease, prostate problems, and diabetes. By tracking nocturnal erections, it provides critical health data. Noble highlights how podcasting and influencer marketing on platforms like TikTok drive consumer engagement, while their Shopify website supports conversions. FirmTech is also expanding outreach to healthcare professionals, balancing consumer appeal with medical credibility to revolutionize men’s health.

Austin Yoshino, CEO of Anja Health, joins Pathmonk Presents to discuss their mission to make stem cell banking accessible. Anja Health helps pregnant parents preserve cord blood and tissue for future medical treatments, addressing the critical need for stem cell matches. Yoshino shares how social media, particularly TikTok and Instagram, drives customer acquisition through educational content. He also highlights the importance of a transparent, user-friendly website to guide parents through the decision-making process, boosting conversions for this high-ticket service.

Miluska Ochoa, Director of New Business Development and Marketing at Miking, joins Pathmonk Presents to discuss their luxury goods brand specializing in loose diamonds, fine jewelry, and artisan craftsmanship. Miking serves global B2C and B2B clients, emphasizing personalized customer service and trust-building. Miluska highlights their website’s role as a catalog and tool for virtual try-ons, enhancing customer engagement. By offering tailored solutions and fostering emotional connections, Miking drives repeat business and supports partners in growing their jewelry businesses worldwide.

Anezka Rattonsey, Head of Sales and Marketing at Itara Jewelry, joins Pathmonk Presents to share how their direct-to-consumer fine jewelry brand blends natural and lab-grown diamonds with exceptional customer service. Targeting luxury-seeking women, Itara leverages Instagram and WhatsApp for high-intent, personal customer journeys, driving conversions without heavy paid ads. Anezka discusses the power of intuitive website design, visual storytelling, and social media integration to build trust and community, ensuring repeat customers in India’s competitive fine jewelry market.

Eliza Freer, Director of Marketing at Remmie Health, joins Pathmonk Presents to discuss their digital otoscope, designed for at-home and clinic use to monitor ear, nose, and throat health. Targeting parents and clinicians, Remmie’s HD camera-enabled device supports telehealth diagnostics, reducing ER visits. Eliza highlights word-of-mouth referrals from physicians, Amazon store visibility, and an informative website with FAQs and tutorials as key acquisition channels. Learn how Remmie empowers families and clinicians with accessible, high-quality ENT care solutions.

Join us on Pathmonk Presents with Mike Hewitt, Director of Marketing at Aroma Retail, a company bringing hotel-grade fragrances to homes and businesses since 2017. Mike shares how Aroma Retail taps into the power of scent to evoke memories and enhance environments for a global audience. From leveraging Google, Meta, TikTok, and Pinterest to drive traffic, to optimizing their mobile-first website with a fragrance quiz, Mike reveals strategies for engaging diverse customers. Learn how continuous learning and adaptability fuel their growth. Tune in for insights to elevate your e-commerce strategy! 

Join us on Pathmonk Presents with Arthur Rocha, owner of Stonebridge Imports, a leader in supplying crystals to spiritual entrepreneurs and retailers. Arthur shares how his physics background informs his approach to sourcing intentional products. Learn strategies for leveraging SEO, Shopify, and Facebook ads to drive B2B growth, plus tips for clear copywriting to boost website conversions. Discover how Stonebridge supports metaphysical shops and artisans with digital tools and a robust e-commerce platform. Tune in for actionable insights to scale your crystal business authentically! Follow Stonebridge Imports on Instagram for stunning visuals.

Amanda Crosby, Senior Manager of Growth Marketing at TVEyes, joins Pathmonk Presents to discuss their media intelligence platform, monitoring broadcast, podcasts, and online video for brands across industries like sports and healthcare. With 25 years as a trusted leader, TVEyes’ new Insight platform enhances conversational intelligence. Amanda highlights inbound marketing, SEO, PPC, and a revamped website as key acquisition channels, driving high-intent leads. Learn how TVEyes delivers clarity and impactful results for organizations navigating media noise.

Join us on Pathmonk Presents with John Perkins, SVP of Growth at Popdarts, creators of addictive suction cup dart games. John shares how Popdarts grew through viral TikTok content and is now evolving into a competitive sport with a national championship on ESPN Ocho. Discover strategies for crafting engaging content frameworks, optimizing Shopify product pages with user-generated content, and boosting e-commerce conversions. Learn how to break consumer patterns with strategic storytelling. Tune in for actionable insights to drive growth and create fun, community-focused brands that captivate audiences!

Join us on Pathmonk Presents with Lauren Alexander, CMO of Qualia Life Sciences, a leader in brain health supplements since 2015. Lauren shares how Qualia uses complex systems science to create high-quality nootropics for biohackers, executives, and athletes. Discover strategies for leveraging meta advertising, building an educational website hub, and optimizing subscription models for e-commerce success. Learn tips for prioritizing customer education and managing mental energy to boost productivity. Tune in for actionable insights to drive growth and inspire healthier, sharper minds! Use code PATHMONK for 15% off at qualialife.com.