Thrive and Serve

Pathos - Embrace Empathy in Your Marketing

Listen Later

Discover Aristotle's timeless triad of persuasion—Ethos, Logos, and Pathos, as we navigate the essence of genuine human connection in marketing amidst the digital age's AI wave.

In this episode:

  • Explore the often overlooked emotional core of all buying decisions.
  • Navigate the common pitfall of logic-first marketing.
  • Learn practical strategies to weave empathy and pathos into your marketing.

    • Craving a deeper connection in your marketing strategy? Learn more about my work here.

    ...more
    View all episodesView all episodes
    Download on the App Store
    Thrive and ServeBy Colin Scotland