Host Victoria Summers welcomes colleague Sharon Suchotliff, co-author of the book “Reinventing Patient Centricity,” released in 2022. 

They discuss what patient centricity is, why it’s no longer only a “nice to have,” but a business imperative, and the impact a patient-centric focus can have for patients, the ecosystem and life sciences business. This conversation is based on chapter 2, “The Forces Propelling Patient Centricity,” and chapter 3, “Defining Patient Centricity.”