Raphael Gotlieb created Precare.ca to address a growing problem in frontline healthcare – that miscommunication between providers and patients often leads to sub-optimal care, and in the worse cases, to medical errors and deaths.   

Educating patients about medical procedures using contextualized audio-visual content that is language-specific to the patient has huge potential for addressing this problem. Enter Precare.ca.  

In this episode we talk about the roots of the company, its approach to creating medical videos and how this all fits within the broader healthcare system.   

Find out more about Precare.ca