This pint-sized episode of the Patients Come First podcast features an interview with Wes Blankenship, a regional medical liaison for a major pharmaceutical company. Blankenship shares some insights on the sustainability of health care organizations as a preview to his keynote remarks at the VHHA Annual Conference (April 25-27, 2018) in Williamsburg, VA. Register for the conference here: www.vhha.com/programs/ (http://www.vhha.com/programs/). Send questions, comments, or feedback to [email protected] or contact us on Twitter (www.twitter.com/virginiahha (http://www.twitter.com/virginiahha)) using the hashtag #PatientsComeFirst.