As CEO of SPM Marketing, Patti Winegar has built a dynamic operation that is helping to transform the way health care organizations connect with their communities. But her passion for helping those without the advantages she has enjoyed led her to connect with the youth of Chicago and children in Guatemala. Her family and her work colleagues have joined her in these endeavors, which she has a unique set of rewards.

"I get so much more out of it than I give. It isn't about what I'm giving, but what I'm getting, quite frankly. And when you see an impact, it's really exciting and inspiring."