FULL TOPIC LIST

1:45 The basics of the League – timespan, number of teams, launch details

2:50 Why start the Canadian Premier League now? GDP, participation rates, MLS clubs. Completing the pyramid for Canada

4.45 The comparisons with and lessons from MLS. Competing with the CFL.

6:15 How the Government’s recent immigration policy is working for the CPL

6:44 The lessons Paul from Toronto FC and why digital/social was crucial

8.35 The importance of supporters groups ‘poking’ local politicians. The Mississauger story

11.35 The needs: money, infrastructure. And the unique Canadian challenges

13:20 The criteria that successful bids will need

14.37 Promotion/relegation in North America soccer!

16:22 The level of media interest and content strategy

18:03 TV deals – the hybrid the CPL will need

19:28 Helping the new CPL with content creation.

20:17 How YouTube opened up the soccer globe. Why Toronto has had access to more live football and any city in Europe

22:01 The importance of the FIFA game - "a great Canadian export”

22:31 Their approach to eSports

23:09 The potential boost of the World Cup coming to North America in 2026. Why it is easier for Canada to qualify now

25.52 Having a quota of young Canadian players in each squad

26.41 Starting a women’s league

27:51 Compressing the season for the weather, travel issues and having mosquitos “as big as your head”

30:27 His biggest worry about the CPL

31:24 Paul’s personal legacy for starting Canadian sports franchises

LINKS

CPL website

CPL on Twitter