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Paul Propster: The Story of a Story Architect
In this episode, we speak with Paul Propster, a strategic storyteller best known for his transformative work as Chief Story Architect at NASA’s Jet Propulsion Laboratory (JPL). Paul has helped teams across science, technology, and innovation bring clarity, emotion, and purpose to their work. He shares how narrative thinking, when done right, can turn complex ideas into powerful, human-centered stories that win support, inspire action, and drive change.
More about Paul:Paul on LinkedIn: https://www.linkedin.com/in/paul-propster/
Episode website: https://www.cjfpodcast.com/episodes/paul-propster Learn more about the show: https://www.cjfpodcast.com/
Follow us:Doreen Lorenzo LinkedIn: https://www.linkedin.com/in/doreenlorenzo/ Michael Baker LinkedIn: https://www.linkedin.com/in/mlchaelbaker/ Rebecca McInroy LinkedIn: https://www.linkedin.com/in/rebeccamcinroy
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By Doreen Lorenzo and Michael BakerIn this episode, we speak with Paul Propster, a strategic storyteller best known for his transformative work as Chief Story Architect at NASA’s Jet Propulsion Laboratory (JPL). Paul has helped teams across science, technology, and innovation bring clarity, emotion, and purpose to their work. He shares how narrative thinking, when done right, can turn complex ideas into powerful, human-centered stories that win support, inspire action, and drive change.
More about Paul:Paul on LinkedIn: https://www.linkedin.com/in/paul-propster/
Episode website: https://www.cjfpodcast.com/episodes/paul-propster Learn more about the show: https://www.cjfpodcast.com/
Follow us:Doreen Lorenzo LinkedIn: https://www.linkedin.com/in/doreenlorenzo/ Michael Baker LinkedIn: https://www.linkedin.com/in/mlchaelbaker/ Rebecca McInroy LinkedIn: https://www.linkedin.com/in/rebeccamcinroy