This week, Karthik is joined by the first international guest on the show, CEO of Wakemaker Poland, Pawel Gala. In this conversation, Pawel talks about his childhood in Poland and shares his thoughts on the political and social aspects of his country. Pawel also talks about the genesis of his campaign on gender equality which was influenced by a porn magazine and how brands should take more risks in the socio-political conditions so that they can associate themselves better with consumers. Tune in.

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