First of all, I had a TREMENDOUS opportunity to be a part of the Podcast Awards review team this last week! It was a treat and it was very encouraging to be a part of! I share a few things I saw in the review process that I thought was hilarious, but more importantly, very confirming, encouraging, and helpful for our podcasts!br /

Our podcast, Arrow Squad, is a finalist in the Best Produced category!! I am beyond excited and thankful! Congratulations if your podcast was nominated and selected as a finalist!!!br /

The big thing I did this week was some extensive research on sponsorships for podcasts.br /

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I contacted companies that advertise with podcasts. I also researched other companies, podcasts, networks, etc. to see what sponsorships worked for them and how they worked. I wanted to aggregate the data to determine how best to utilize sponsorships for our podcasts. I went into this bright-eyed and bushy-tailed with high hopes that I would find some encouraging results for all of us.br /

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I had some very nice and informative conversations with great people. Unfortunately, the answers were somewhat discouraging and challenging.br /

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But don't worry! I share my findings, what I believe about podcasting and advertising vs. radio, TV, and other forms of media. I also share some options for us with our podcasts and some possible solutions if you're interested in sponsorships.br /

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Question of the week this week! What do you think about sponsorships?br /

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