Welcome to Profitcast! Whether this is your first time trolling the site or you are a regular listener, we are so happy you found us and hope to provide some valuable and entertaining material for you to chew on. This week, The Real Brian is joined by Jessica Kupferman of She Podcasts and of the more recent Moneycast, which, as it might sound, is a venture dedicated to helping people understand methods of making money through podcasting.br /

To hear the full story of how Moneycast came about, and Jessica’s discovery shortly thereafter of Profitcast, you’re going to have to listen to the episode. Brian and Jessica have their own takeaways, and they are good takeaways, having to do with looking beyond the numbers and selling your podcast as a product. Several weeks ago, Brian reported some findings he compiled after speaking with a range of potential sponsors and essentially came away believing that in order to make anything work out, he would need 100,000 downloads per episode or more! Jessica challenges this in a very unique way and re-opens the door to an avenue that seemed to have no traction. Read more...